Sunday, August 14, 2022
  • Login
Upgrade
The Southern African Times
  • Home
  • Southern Africa
  • Global
  • Business
    • African Start ups
    • African Continental Free Trade Area
  • Tech
  • Opinion
  • Sports
  • Lifestyle
    • Health
    • Culture
    • Food and Drink
    • Entertainment
  • SAT Jobs
No Result
View All Result
  • Home
  • Southern Africa
  • Global
  • Business
    • African Start ups
    • African Continental Free Trade Area
  • Tech
  • Opinion
  • Sports
  • Lifestyle
    • Health
    • Culture
    • Food and Drink
    • Entertainment
  • SAT Jobs
No Result
View All Result
The Southern African Times
No Result
View All Result
Home Just In

Firms launch campaign to raise awareness on plight of lions in Africa

by SAT Reporter
August 11, 2021
in Just In
0
Firms launch campaign to raise awareness on plight of lions in Africa
0
VIEWS

NAIROBI, (The Southern African Times) – Tusk, an African conservation charity, has teamed up with Kenyan telecom operator, Safaricom and KCB Bank Kenya, to launch a campaign aimed at raising public awareness of the plight of lions in Africa.

The campaign, dubbed the Lion Trail, is a global art installation in support of African lion conservation.

The Lion Trail has seen 47 life-sized lion sculptures being launched onto the streets in iconic locations worldwide including Nairobi and cities in the United Kingdom, the United States and Australia.

Organizers said in a joint statement issued in Nairobi to mark the World Lion Day Tuesday that the artworks will be on display for the public to enjoy until the end of September.

Speaking during the launch in Nairobi, capital of Kenya, Najib Balala, the cabinet secretary of the Ministry of Tourism and Wildlife, reiterated the importance of lions to Kenya’s biodiversity and the need to make urgent efforts for their conservation.

“Mutual efforts and partnerships like the one we see here today — corporate, cultural and government — are critical to the protection of the lion populations that remain,” Balala said, noting that the DNA of Kenya’s nationhood and lions are inextricably linked. “They are in our coat of arms, our currency and appear in many Kenyan company logos. The lion is an iconic animal in the African culture and a keystone species in wildlife conservation.”

The population of African lions is estimated to have declined by as much as 50 percent over the last 25 years.

The organizers said each sculpture on the Lion Trail will highlight the magnificence of lions, threats to their existence and the people and solutions working for their survival — raising awareness for conservation efforts across the world.

Conservationists say there is a real threat to the species’ survival from loss of habitat, persecution from human conflict and growing illegal trade in lion parts.

“Lion protection is one of my ministry’s key conservation priorities. They form a crucial part of our biodiversity and natural ecosystems and this event will help not only to raise awareness for their plight but also to shine the spotlight on the many more successes that we need to scale up to ensure their future sustainability,” Balala said.

Kenya Commercial Bank (KCB) Head of Corporate Affairs Judith Sidi Odhiambo said the bank was leading the charge through investing in environmental sustainability to ensure a future for nature.

“Our collective and active participation in the conservation of wildlife is critical for the survival of many endangered species and can serve as an important economic, social, and security engine for communities and individuals if we want to achieve sustainable development,” Odhiambo said.

Nairobi will be home to two life-sized lion sculptures which have been designed by renowned Kenyan artists Peterson Kamwathi and Beatrice Wanjiku.

The Nairobi National Park, a key biodiversity resource, which itself is home to over 30 lions, will play host to the sculptures for the next month, with the aim of educating the public about the various threats facing the African lion.

The unique works of art will be auctioned with the funds raised going to support the work of Tusk and its partners in protecting species.

Previous Post

Africa expects upcoming FOCAC to forge new public health order : Africa CDC official

Next Post

South Africa sends 100 firefighters to Canada to assist with firefighting efforts

SAT Reporter

Related Posts

African observers laud Kenya for holding free, fair elections

African observers laud Kenya for holding free, fair elections

by SAT Reporter
August 13, 2022
More African Central Banks Are Exploring Digital Currencies
Finance

More African Central Banks Are Exploring Digital Currencies

by SAT Reporter
August 8, 2022
What is at stake for investors in Kenya’s elections?

What is at stake for investors in Kenya’s elections?

by SAT Reporter
August 8, 2022
Ivory Coast president pardons predecessor Gbagbo to boost “social cohesion”

Ivory Coast president pardons predecessor Gbagbo to boost “social cohesion”

by SAT Reporter
August 8, 2022
Kenya commences shipment of fresh avocados to Chinese market
Business

Kenya commences shipment of fresh avocados to Chinese market

by SAT Reporter
August 3, 2022
Next Post
South Africa sends 100 firefighters to Canada to assist with firefighting efforts

South Africa sends 100 firefighters to Canada to assist with firefighting efforts

Browse by Category

  • African Continental Free Trade Area
  • African Start ups
  • Algeria
  • Analysis
  • Angola
  • Asia
  • Botswana
  • BOTSWANA
  • Burkina Faso
  • Burundi
  • Business
  • Business
  • Cameroon
  • Central Africa
  • China
  • Climate Change
  • Climate Changev
  • Congo Republic
  • COVID 19
  • Culture
  • Democratic Republic of Congo
  • Eastern Africa
  • Education
  • Egypt
  • Entertainment
  • Environment
  • Ethiopia
  • Europe
  • Fashion
  • Finance
  • Food
  • Food and Drink
  • Foods
  • Ghana
  • Global
  • Guinea
  • Health
  • Immigration
  • in Southern Africa
  • International news
  • Just In
  • Kenya
  • Lesotho
  • Libya
  • Life Style
  • Lifestyle
  • Malawi
  • Malawi
  • Mali
  • Markets
  • Middle East
  • Mozambique
  • Namibia
  • Nigeria
  • North Africa
  • Opinion
  • Politics
  • Rwanda
  • Senegal
  • Seychelles
  • South Africa
  • South Sudan
  • Sports
  • Startup Africa
  • STOCK EXCHANGE
  • Tanzania
  • Tech
  • Togo
  • Travel
  • Travel
  • Tunisia
  • Uganda
  • Uncategorized
  • West Africa
  • World
  • World
  • ZAMBIA
  • Zambia
  • ZIMBABWE
  • Zimbabwe

Browse by Tags

africa African business news Africa New Africa News african footballer African investments african markets African news African start-up banking Business China Classic Climate change Content currency Explore Bali Finance football Investment Life Style Markets Market Stories Namibia news Oilandgas oil and gas Opinion Pandemic Politics Premium Russia South Africa Southern African News sports Stay Home Travel United Kingdom United Stated Vaccine Work From Home Wuhan Zambia Zimbabwe Zimbabwe Harare Manufacturing Africa Employment creationn

WHO WE ARE

The Southern African Times is a regional bloc digital newspaper that covers Southern African and the world news. The paper also gives a nuanced analysis on news and covers a wide range of reporting which include sports, entertainment, foreign affairs, arts and culture.

Facebook Twitter Youtube Instagram Rss

Copyright © 2022 The Southern African Times | Powered by The Southern African Times

Privacy Policy

Terms and Conditions

  • Home
  • Southern Africa
  • Global
  • Business
    • African Start ups
    • African Continental Free Trade Area
  • Tech
  • Opinion
  • Sports
  • Lifestyle
    • Health
    • Culture
    • Food and Drink
    • Entertainment
  • SAT Jobs

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
Are you sure want to unlock this post?
Unlock left : 0
Are you sure want to cancel subscription?