The Southern African Times, a leading media company specialising in regional news and analysis, has entered into a groundbreaking commercial partnership with Sky Channel 7 TV (UK). This collaboration marks a significant milestone for both organisations, as it opens new horizons for content sharing and expands the reach of The Southern African Times’ exceptional journalism.
Channel 7 TV, a prominent broadcasting network with nationwide coverage on Sky channel 181, will now benefit from the rich and diverse news coverage provided by The Southern African Times. With this partnership, The Southern African Times will begin providing national programming across the Channel 7 TV (UK) network, reaching an estimated five million homes of all UK television households.
The strategic alliance between The Southern African Times and Channel 7 TV (UK) aims to enhance the dissemination of news, feature stories, and analysis, fostering a greater understanding and knowledge of the Southern African region on a global scale. The Southern African Times, known for its reliable and in-depth reporting, will bring its extensive expertise and commitment to delivering accurate news coverage to the UK audience through Channel 7 TV.
“We are thrilled to embark on this groundbreaking partnership with Channel 7 TV (UK),” said Farai Muvuti, Chief Executive Officer of The Southern African Times. “This collaboration aligns perfectly with our mission to provide the most reliable, in-depth, and timely news coverage to our readers. By sharing our content with Channel 7 TV, we can extend our reach and impact, ensuring that important stories from Southern Africa reach an even broader audience.”
The first program to be aired as part of this collaboration will be SAT Interviews, The Southern African Times’ esteemed business talk show. Viewers can expect captivating discussions with prominent business leaders, industry experts, and influential figures. The show will make its debut on Channel 7 TV (UK) by mid-June of this year, offering viewers a unique insight into the dynamic business landscape of the Southern African region.
The partnership between The Southern African Times and Channel 7 TV (UK) represents an exciting opportunity for both organisations to work closely together to develop compelling content, facilitate engaging discussions, and offer diverse perspectives on regional and international affairs. By leveraging Channel 7 TV’s broadcasting capabilities, The Southern African Times aims to enrich programming and enable viewers to gain a broader understanding of the Southern African region.
“We are excited to partner with The Southern African Times,” stated Benjamin Ansah, CEO of Channel 7 TV. “Their dedication to journalistic excellence and their commitment to providing accurate and comprehensive news aligns perfectly with our values. This collaboration will enrich our programming and enable us to offer our viewers a broader understanding of the Southern African region.”
The partnership between The Southern African Times and Channel 7 TV (UK) is set to open new avenues of collaboration, enabling both organisations to jointly explore innovative approaches to storytelling, investigative journalism, and audience engagement. Both entities share a common goal of fostering an informed society, promoting dialogue, and deepening understanding of the diverse issues that shape our world.